
How Ferrari and Lamborghini CEOs Are Taking Opposite EV Leadership Paths
Ferrari’s first fully electric passenger car, the Luce, entered public view in May 2026 and quickly became a subject of intense industry and consumer conversation. The Luce represents the Italian marque’s first step beyond traditional internal combustion models into a fully electric proposition. The five‑seat design, which departs from Ferrari’s classic two‑seat performance vehicle format, was shaped with design input from a high‑profile external design team. It delivers more than 1,000 horsepower, features independent electric




















