By: Rod Clark
Patrick J. Ward has been honored with inclusion in Marquis Who’s Who, recognized for his notable contributions in B2B marketing and innovative digital marketing strategies.
Leading B2B Marketing Excellence
As Vice President of Marketing at Media.Monks and Formula.Monks, Mr. Ward oversees B2B marketing teams, focusing primarily on demand generation while also dedicating significant effort to brand building through unique positioning strategies. He works to generate a sales-qualified pipeline, identify new prospects, and support the sales team in securing deals.
“Being part of Media.Monks and Formula.Monks has provided me with opportunities to explore new possibilities in digital marketing and technology services,” says Mr. Ward. “Our team’s commitment to innovation and excellence plays a key role in our achievements.”
At Rootstrap, Mr. Ward contributed to revenue growth from $5 million to $25 million, leading to recognition in the Inc. 5000 listings and two Webby Awards. His efforts helped secure the 35th position on Clutch’s Top 1000 Global B2B Service Providers for the company.
Mr. Ward also founded NanoGlobals in 2020 and has built experience in various digital marketing roles throughout his career. “My journey in marketing has been shaped by a passion for understanding human behavior and using that knowledge to develop meaningful strategies,” he explains.
Education and Professional Development
Mr. Ward holds a Bachelor of Commerce from the University of Sydney and has completed coursework at the University of California Los Angeles and George Washington University. He has earned numerous industry certifications, including Enterprise Go-to-Market School, CRO School, and CMO School from Pavilion; Inbound Marketing Certification from HubSpot; Revenue Growth Architecture School from Pavilion; Leadership through Organizational Sciences from Zappos Family of Companies; and PowerMBA from thePower.
Additionally, Mr. Ward has continually sought to expand his knowledge and expertise to stay at the forefront of the marketing industry. He is active in several organizations, serving as marketing executive channel co-chair for Pavilion and a member of the Forbes Communications Council. He is also a member of RevRoom, The CMO Club, and the Ad Age Collective, where he has been a contributing writer. He aspires to leverage AI and stakeholder capitalism to align businesses with societal needs. Reflecting on his career, he believes that his background in psychology and independent thinking have played a significant role in shaping his marketing approach, noting that while technology evolves, human behavior tends to remain consistent.
“Technology, when used responsibly, has the potential to transform industries and improve lives,” he concludes. “It’s about creating value that reaches further than the bottom line.”
Mr. Ward was named Mentor of the Year by Pavilion Revenue Collective in 2022 and co-founded #LinkedInLocalLA, which he co-hosted from 2019 to 2022. His contributions to the marketing field have been widely acknowledged.
Mr. Ward hopes for a future where businesses operate within a community framework, contributing to both their own growth and the well-being of society as a whole.
About Marquis Who’s Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who’s Who in America®, Marquis Who’s Who® has chronicled the lives of many distinguished individuals and innovators from various fields of endeavor, including politics, business, medicine, law, education, art, religion, and entertainment. Who’s Who in America® is regarded as a valuable biographical source for numerous researchers, journalists, librarians, and executive search firms around the world. The suite of Marquis® publications can be viewed at the official Marquis Who’s Who® website, www.marquiswhoswho.com.
Published by Anne C.