With a reputation for excellence in California’s real estate sector, Jim Amen has made significant strides as the CEO and Broker of Amen Real Estate. Originating from a large Lebanese family that owns a chain of independent grocery stores in Southern California, Amen transitioned into the real estate arena in 2008 when the recession affected his appraisal business. Since that time, he has founded a thriving brokerage specializing in online lead generation and dedicated himself to addressing the 87% failure rate of new agents during their first five years.
Fueled by his passion for housing and guiding people toward their ideal homes, Amen has thrived as a licensed Real Estate Broker. He has expanded his business by focusing on online leads and fraternity brothers, the vast majority of whom have become repeat clients. As the driving force behind SOAR Academy, he is committed to empowering agents with data-driven strategies, providing them with the knowledge and tools needed to succeed in a competitive industry.
Amen’s innovative approach to coaching agents, specifically in online lead generation and team building, has set him apart from industry experts who typically focus on top producers. He is passionate about providing agents with tactical and educational content and utilizing data and systems to drive results. Amen emphasizes the importance of cultivating a mindset geared towards continuous improvement and strategic thinking, enabling agents to navigate the complexities of the real estate market effectively.
Despite embarking on his real estate career during one of the harshest housing market collapses in history, Amen has demonstrated resilience and now enjoys the benefits of his hard work. He views success as eagerly heading to work each day, observing his team members and coached agents achieve their goals, spending quality time with family and friends, and traveling to his favorite locations. He firmly believes that the success of those he mentors is a reflection of his achievements and finds immense satisfaction in witnessing their growth and accomplishments.
Among his current initiatives are completing a book, broadening his real estate team, delivering training content on Instagram and TikTok, and launching new programs and mastermind groups through SOAR Academy. Amen’s book aims to distill his extensive knowledge and experience into practical advice for aspiring real estate professionals, his presence on social media platforms allows him to reach a broader audience with his insights and strategies. Through these channels, he shares invaluable tips, motivational content, and industry trends, ensuring his followers are well-equipped to navigate the evolving real estate landscape.
His expansion efforts within Amen Real Estate are designed to create a robust support system for new agents, offering them the mentorship and resources necessary to thrive. By building a strong, knowledgeable team, Amen ensures that his brokerage remains at the forefront of the industry, adapting to market changes and technological advancements. The training content he shares on social media is a testament to his commitment to accessibility and education, providing valuable information to agents regardless of their location.
Jim Amen’s steadfast dedication to transforming the real estate landscape for new agents proves that with a positive mindset, perseverance, and a strategic approach, success is within reach. He believes that the key to long-term success in real estate lies in continuous learning and adaptation, and his initiatives reflect this philosophy. By leveraging technology, data, and innovative training methods, Amen is helping to shape the future of real estate, making it more accessible and manageable for new entrants.
Follow his Instagram page @jimamen or visit his website jimamen.com to learn more about his journey, insights, and the resources he offers for real estate agents looking to achieve their full potential. Amen’s story is a testament to the power of resilience and innovation, serving as an inspiration to anyone looking to make their mark in the competitive world of real estate. Through his work, Amen is not only advancing his own career but also paving the way for the next generation of successful real estate professionals.
Published By: Aize Perez
