Photo Credit: asianbossgirl
In the bustling heart of Downtown Los Angeles, on a Friday night in 2017, Helen, Mel, and Janet found themselves deep in conversation, discussing the intricacies of life, from the challenges of work to the nuances of dating. Little did they know, this casual conversation among friends would spark the birth of something extraordinary – AsianBossGirl.
The Start: A Leap of Faith
Inspired by a friend’s suggestion to record their conversations, the trio embarked on a journey that would change their lives. Fueled by a blend of liquid courage and unwavering support, they took a leap of faith. The transition from that pivotal moment to the release of their first episode was a labor of love. Countless hours were spent planning, recording, and editing, culminating in the release of their inaugural episode on September 21, 2017.
The Early Years: Balancing Passion and Careers
For the next two years, Helen, Mel, and Janet continued to craft meaningful content while juggling their demanding corporate careers. Their dedication paid off as their audience steadily grew. Requests for merchandise poured in, leading to the creation of a vibrant community around AsianBossGirl. Meetups in cities like Los Angeles, San Francisco, and Toronto further solidified the bonds between the hosts and their listeners.
The Growth: From Passion Project to Media Powerhouse
In 2019, a significant turning point arrived when the hosts decided to embrace AsianBossGirl as their full-time pursuit. This decision marked the beginning of a remarkable growth trajectory. Advertisers recognized the impact of their platform, leading to collaborations with renowned brands such as Bumble, CW, and Old Navy. The trio expanded their reach by venturing into YouTube, inviting accomplished guests, and engaging in multi-platform campaigns. Their insightful voices resonated across universities and corporate spaces, leaving a lasting impression on audiences.
The creation of the ABG Collective, a thriving community on Discord, showcased their commitment to fostering connections. Additionally, their venture into literature resulted in the publication of their first children’s book, “Lucky Cat.” The hosts’ ability to balance authenticity with professionalism struck a chord with their listeners, reinforcing the significance of Asian representation in media.
What’s Next: A Future Fueled by Community
Today, AsianBossGirl stands as a testament to the power of shared experiences and empowering voices. From their humble beginnings to becoming a multimedia powerhouse, Helen, Mel, and Janet have carved out a space where conversations are not just heard but celebrated. Their story is a reminder of the importance of authenticity, determination, and community.
As AsianBossGirl looks ahead to the future, their mission remains unwavering. They continue to build bridges, empower voices, and create a platform where diverse narratives flourish. Whether you are a listener, a brand seeking partnership, or an organization interested in booking a speaking engagement, AsianBossGirl welcomes you to join their journey. Reach out to them at hello@asianbossgirl.com for listeners, partner@asianbossgirl.com for brands, or book@asianbossgirl.com for speaking engagements.
In a world where representation matters, AsianBossGirl stands tall, proving that stories have the power to inspire, unite, and transform lives. As we celebrate their journey, we are reminded of the boundless potential within each of us, waiting to be unleashed, one conversation at a time.
