The Time to Get Good at Operating in a New, More Diverse Business Ecosystem is Now
Image Commercially Licensed From: Unsplash Hey there, CEOs and business leaders! Did you know embracing diversity, equity, and inclusion (DEI) practices will boost your financial returns? That’s right, according to a study, companies with diverse workforces are 35% more likely to have financial returns above their industry medians. Why? A deeper look shows that these […]
Digital Marketing/ECommerce Expert Dario Markovic Proves His Success on Three Continents
Image Commercially Licensed From: Unsplash Dario Markovic, the CEO of the luxury fashion accessories brand Eric Javits, is a man of surprising contradictions. On the one hand, he is driven, ambitious, and visionary – everything you would expect from someone who turned around a major company on the verge of bankruptcy by tripling its overall […]
LeadGenius: Reinventing How Businesses Use Data to Discover Their Best Customers
“80%” is a percentage that scares marketers, business leaders, and sales operatives as much as it inspires them. It is the amount of B2B data that is either underutilized or undiscovered. It is at the center of seminars, industry books, and expert podcasts, all of which claim they have the secret to improving the customer […]
AI and Knowledge Graphs: How to Enhance Segmentation, Prioritization, and Personalization of Potential Prospects
In the digital era, data has eclipsed money and even time as the ultimate currency. With the advent of machine learning and artificial intelligence, sales and marketing professionals find themselves at the forefront of a revolution in how customers and potential prospects are discovered, understood, and cultivated. A new method, which leverages the well-known insights […]