With hundreds of millions of loyal users, Amazon has become a go-to channel for new and seasoned businesses looking to expand online. While the platform is one of the ideal options for reaching consumers worldwide, small businesses face unprecedented challenges in making sales and gaining attention due to the overwhelming competition.
Compared to larger brands, small businesses have a limited budget and knowledge about e-commerce. They often take a do-it-yourself approach to improving their skills, but this is a cost-intensive and time-consuming process. Not to mention, small businesses also struggle to see the long-term impact of their current decisions. As a result, they commonly make a disjointed effort to sell on Amazon, missing many of the key strategies necessary for creating sustainable growth.
MegaRhino, a leading brand management agency, helps small businesses navigate this confusion with a team boasting 50+ years of combined industry experience. The company constantly explores innovative solutions to optimize online storefronts, drive sales revenue, and build a consistent brand profile. MegaRhino also takes the time to prioritize a client’s big-picture goals, orchestrating a plan for growing and maintaining the business’ success.
Founded in 2016 by small business management and e-commerce expert Andrew Zetterholm, MegaRhino guides small businesses to elevate their brand’s presence and performance on Amazon. The company’s in-house team specializes in graphic design, copywriting, e-commerce brand management, and organizational strategy. Their 50+ years of combined experience and specialized Amazon knowledge equip them to support each client in accomplishing their goals.
“Finding success on Amazon takes patience, perseverance, and strategy,” Andrew says. “Here at MegaRhino, we take a deep dive into what our clients are struggling with, producing a short and long-term plan that not only creates a strong brand story but ensures it gets seen. This alchemy of art and science is just one of MegaRhino’s secret weapons to help brands stand out in the hypercompetitive Amazon landscape.”
Andrew draws on decades of hands-on experience with small businesses to understand his client’s pain points. Prior to working with companies of this size in the e-commerce and marketing space, Andrew saw the struggles and benefits of small business ownership from his family, who owned multiple companies. Andrew and his brother began exploring Amazon in 2016, experimenting with different ways to make a profit on the emerging platform. A few years later, Andrew transitioned his focus to brand management after witnessing how many businesses underestimated the complexity of creating a profitable Amazon presence.
MegaRhino takes a unique approach to brand management, emphasizing shared values and quality products as non-negotiables before taking on new clients. Once alignment has been created, the company is quick to brainstorm potential improvements and develop a long-term game plan for growth. This includes producing optimal graphics, improving inventory efficiency, and ensuring accurate operational structures are put in place to recover funds from Amazon. With four to five dedicated team members per account, MegaRhino redefines the meaning of hands-on brand management.
“MegaRhino is growing consciously, partnering with small businesses who are as committed to achieving their goals as we are in helping them get there. Our team looks forward to supporting clients in using Amazon to take their business to the next level,” Andrew says.
Published by: Nelly Chavez
