In a crowded marketplace where brands vie for consumer attention, PLZ ADD SALT stands out for its innovative solutions and strategic excellence. Founded with a mission to elevate brands through sophisticated digital marketing, this agency excels at crafting compelling brand narratives that resonate in the digital sphere.

PLZ ADD SALT’s approach to brand enhancement is reminiscent of how salt refines and amplifies flavors. By focusing on meticulous strategy and effective storytelling, the agency has successfully guided numerous high-profile clients to new heights. Their expertise spans website development, brand creation and launch, social media management, content creation, and even more technical SEO/SEM marketing strategies, each tailored to amplify a brand’s unique voice and market presence.

Consistency and Scaling

PLZ ADD SALT began as a one-woman show just months before the start of the COVID-19 pandemic. Whitney Brielle, the agency’s founder and CEO, brought years of extensive experience in the field. A visionary writer and speaker with years of experience in marketing, Brielle has had many big-name clients and placements in quality media outlets. Prior to her starting PLZ ADD SALT, Brielle brought six years of knowledge in project management, business development, and brand growth at a reputable startup lauded by Fortune Magazine. 

Performing client work for hallmark NFL teams, fashion launches, large outdoor hospitality providers, luxury clothing designers, solopreneurs, and a list of respected startups, Brielle has an acute knowledge of the marketing and promotional landscape. Landing her clients in respected outlets such as Forbes, Fortune, GQ, Yahoo Finance, Conde Nast Traveller, and more, she delivers results to clients looking to expand their company, brand, or personal recognition. 

Brielle is a true insider in the pop culture and arts industries who always stays on top of the results-driven experience her clients have come to expect. With former brand and fashion roles with Eyes & Edge Magazine, QP Magazine, and Girls Life Magazine, she has taken this experience to develop an unmatched expertise and perspective in digital trends, identity, and market strategy. In this capacity, she collaborated with cultural festivals and shows such as Rolling Loud, Flog Gnaw, Art Basel, New York Fashion Week, and Luxe Fashion Fest. 

With her vast experience producing and writing for these world-renowned cultural events, Brielle is a respected creative industry contributor who is an expert on current trends.

Building From Success

Over the past five years, Brielle has developed a nimble and innovative team at PLZ ADD SALT. Beyond her experience and expertise, she has on-boarded a lead business and automation expert, a team of web developers, a director of photography, a lead creative designer, a creative director, a copywriter, and a product designer within her agency. Furthermore, she has added a team of social media managers, regional photographers, and videographers to PLZ ADD SALT’s repertoire — all of whom have a knack for digital brand development.

Brielle and her team at PLZ ADD SALT understand that a digital partner in marketing can either make or break a brand, and they are ready to help brands add a little extra flavor to become the next big thing. When explaining how PLZ ADD SALT differentiates itself from other firms beyond having an exceptional team, Brielle states that “in a time of digital agency ‘yes-folks,’ PLZ ADD SALT stands apart as a resolute partner providing effective, innovative, best-interest solutions for their clients.”

Altogether, PLZ ADD SALT’s team brings over 30 years of experience in various fields. With digital marketing experts with backgrounds in sports, hospitality, outdoor sporting, fashion, business, and startup industries, Brielle and her team are ready to add a pinch of salt to elevate brands to the next level.

Published by: Khy Talara