CEO & Founder Onyinye Ejike is an exceptional trailblazer in the fast-paced world of entrepreneurship, where innovation and creativity reign supreme. Her journey from humble beginnings to the pinnacle of success is nothing short of inspiring. In this article, we introduce you to the remarkable woman behind the brand, The Velvet Expression, and delve into her entrepreneurial journey, motivations, and the remarkable impact she’s had on the diaspora market.
The Velvet Expression: A Brand with a Vision
The Name Behind the Brand
A Brand with a Vision The Name Behind the Brand The Velvet Expression, a name that resonates with elegance and creativity, is the brainchild of Onyinye Ejike. When asked about her brand, she passionately states, “I believe strongly that the global market is a system that allows commercial, financial, and labor exchange between different countries without any type of restriction. I know for sure that this market presents a dynamic platform for event entrepreneurs, offering exposure to diverse cultures, fostering creative collaborations, and expanding clientele. The opportunities are endless, especially with what’s happening in the social media space.”
A Visionary Entrepreneur
Onyinye’s journey into the diaspora market was motivated by her keen observation during her frequent trips to the United States. She noticed a gap in the event industry, particularly in coordination, decoration, and the overall value chain of event planning. It was this realization that sparked the inception of The Velvet Expression LLC
The Velvet Expression: More than Meets the Eye
Beyond the captivating facade of her website and social media accounts, The Velvet Expression is a versatile brand that offers a wide range of services. The company specializes in Event Management, General Contracts, Interior and Exterior Decorations, Consulting Services, General Management, Administrative Services, and specialized training in Event Management and Interior Decorations.
Over the years, The Velvet Expression has fostered collaborations with renowned companies and individuals across Nigeria and the United States of America. Some of the notable clients include Yaw Naija Entertainment, Netflix, Polaris Bank (formerly Skye Bank), Scotham Alliance Limited, Travel Tank LTD, Dubri Oil LTD, Funnybone Untamed Franchise, Folham Nigeria LTD, Zitra Investment LTD, GMTY Fashion Academy, Greenlife Pharmaceuticals Limited, MoneyGram, and numerous individual clients seeking excellence in weddings, birthdays, seminars, and corporate events.
Onyinye’s Journey: A Path of Excellence
Onyinye Ejike is not just a Founder and CEO; she’s a visionary leader with a rich and diverse background. She earned her B.Sc. in Accounting from the University of Nigeria Nsukka in 2008, graduating with honors. Her journey through the corporate world included roles in banking, advertising, and event management, providing her with invaluable experience. Prior to founding The Velvet Expression in 2015, Onyinye worked with C2G Consulting LTD, Tenece LTD, CentreSpread Limited, and Skye Bank Plc (now Polaris Bank), accumulating over 14 years of experience in consulting, advertising, and banking. During her tenure in the banking sector, she earned numerous accolades, including the title of Retail Marketing Staff of the Month (five times), Staff of the Year, and Customer Service Personality of the Bank. Her time in advertising and brand management also garnered recognition, solidifying her reputation as an industry leader. Onyinye’s pursuit of excellence extends beyond The Velvet Expression. She is a certified Project Manager and Accountant. Her passion for creativity has set her apart in the Event Industry, where her team consistently delivers excellent services to clients.
Onyinye’s Expanding Portfolio
In addition to her role as CEO & Founder of The Velvet Expression, Onyinye is a multifaceted entrepreneur. She is one Nigeria’s top entrepreneurs. She is the founder of Velvet Agro, an agro-allied company based in Lagos. She also co-founded Brecknock Professional Services, a top-notch consulting firm where she serves as Chief Operating Officer. Her executive roles in Welling Energy Services and The Islington Company reflect her diverse expertise and contributions to growing these businesses.
The Velvet Expression’s Diverse Services
At the heart of The Velvet Expression’s success lies its diverse range of services, catering to a wide array of events and occasions. These services include:
- Event Planning: Meticulous planning and execution of events.
- Decorations: Creating awe-inspiring interiors and exteriors.
- Training: Specialized training in Event Management and Interior Decorations.
- Weddings: Crafting dream weddings.
- Concerts: Managing and organizing unforgettable concerts.
- Birthdays: Celebrating special milestones.
- Seminars: Efficiently planning and executing corporate seminars.
- Management and Consulting Services: Offering expert advice and solutions.
- Interior and Exterior Decoration: Providing consultancy and execution services for interior and exterior design projects.
Connect with The Velvet Expression
To stay updated with The Velvet Expression and Onyinye Ejike’s journey, be sure to follow them on their social media channels:
- Instagram: @thevelvetexpression
- Facebook: The Velvet Expression
- LinkedIn: Onyinye EJIKE
Onyinye Ejike: A Woman of Impact
Onyinye Ejike’s story is a testament to the power of determination, a diverse skill set, and a commitment to empowerment. She has not only excelled in the business world but also earned recognition and awards for her contributions to her community. Notably, she has received the Leadership Impact Award and the West African Patriotic Leadership Award from the publishers of African Voice Magazine.
With over 15 years of professional experience and a thriving business, Onyinye Ejike continues to make waves as the Founder/CEO of The Velvet Expression. Her company’s expansion into the North America market, is a testament to her relentless pursuit of excellence and innovation. Onyinye’s journey serves as an inspiring example of how passion and dedication can lead to remarkable success.
In addition to her professional achievements, Onyinye embarked on a new journey as a married woman in 2020, further exemplifying her ability to balance personal and professional life.
In conclusion, the story of Onyinye Ejike and The Velvet Expression is a tale of resilience, creativity, and entrepreneurship that resonates with young adults seeking inspiration and motivation. As she continues to break barriers and reach new heights, her journey reminds us all that with vision and determination, anything is possible in the world of business.