Business

Made with LOVE: Cheron Reed’s Culinary Journey from Corporate to Community Hero

January 31, 2024
9:04 pm

In the heart of the DC-Metro area, Cheron Reed, Owner and CEO of Rx Catering, is redefining what it means to combine passion, culinary excellence, and community service in the catering industry. Her story, a blend of corporate acumen and entrepreneurial spirit, is a testament to the power of love in cooking and serving others.

A Corporate Path Transformed

Cheron Reed’s journey wasn’t always seasoned with spices and sauces. With a decade of experience in Corporate America at Pfizer, Reed developed skills that would later become invaluable in her entrepreneurial venture. However, her true calling lay elsewhere, in the aromatic world of catering – a passion she had nurtured alongside her corporate career. The turning point came with a layoff, an unexpected nudge that propelled her full force into the world of entrepreneurship.

Catering with a Difference: The LOVE Factor

What sets Rx Catering apart in a competitive industry? It’s their motto: “We Cook With LOVE!” This isn’t just a tagline; it’s an ethos that permeates every dish and service they provide. Reed believes that while many can cook, it’s the blend of passion, attention to detail, and love that creates a unique product and experience for clients.

Triumph Over Trials

Success wasn’t served on a silver platter. Reed faced numerous challenges, from financial hurdles to staffing issues and business partner separations. Her secret ingredient? Perseverance. Overcoming these obstacles, she has built a catering service known not just for its food but for its heart and soul.

A Menu of Milestones

Reed’s career boasts impressive feats: catering for the Prime Minister of India, Narendra Modi, and serving 700 vegetarian/vegan guests; multiple events for the House Committee on Homeland Security; and annual gatherings for the Foreign Affairs Committee. Yet, her most heartwarming achievement is the campaign to feed over 8,000 First Responders during the pandemic, showcasing her commitment to community service.

Future Aspirations: Beyond the Kitchen

Looking ahead, Reed envisions Rx Catering as the go-to caterer, with aspirations to launch a product line for wider consumption, starting with fried turkey. Her dreams extend beyond the kitchen – she aims to mentor and inspire future caterers and entrepreneurs, sharing her wisdom to ease their paths.

Cheron Reed — Photo Credit: Lenzy Ruffin

A Recipe for Brand Awareness and Community Engagement

Reed’s goal for this feature is multifaceted: to enhance brand awareness, direct traffic to her coaching platform for caterers and small business owners, and generate more business. With a target audience spanning corporate businesses to small school ventures, her message resonates with a wide spectrum of clientele.

A Culinary Beacon in the Community

Cheron Reed’s story is more than a tale of culinary success; it’s a narrative of love, resilience, and community service. As Rx Catering continues to flourish, it stands as a beacon of hope and inspiration, proving that when you cook with love, you feed not just bodies but also souls.

Connect with Cheron Reed and Rx Catering: