In the high-energy world of fitness and innovation, one company is poised to make significant global impact: FitTok Corp. Registered in Delaware 2023, FitTok is introducing a revolutionary platform called Fitva, designed to reshape how people all around the world approach health and wellness. With its unique integration of AI-driven technology, widest array of virtual fitness services, and a dedicated social media platform, FitTok Corp aims to become the global leader in fitness technology. The fitness industry is very dynamic, yet less than 18% of Americans embrace physical activity and instill conscious, deliberate healthy habits into their day-to-day lives. “Our vision with Fitva is to make fitness a lot more common, more accessible and a lot more convenient for everyone recognizing that we all have diverse preferences, different body anatomy and physiology through technology.” Says Foluso Ogunwale, a serial entrepreneur who founded iFitness, West Africa’s first and fastest growing fitness chain.
The Success of i-Fitness
FitTok builds on the legacy of i-Fitness, the largest gym chain in West Africa. Founded in 2015, i-Fitness transformed fitness in the region by combining accessibility, top-tier facilities, and a community-driven approach. With over 900 employees and a valuation of $90 million, i-Fitness has become a benchmark for success in the fitness industry. This foundation provides FitTok with a proven model for creating and scaling wellness solutions.
A Visionary Leader
Behind both i-Fitness and FitTok is Foluso Ogunwale, a dynamic entrepreneur with years of experience in banking, sales, marketing, and human resources. Foluso has demonstrated a remarkable ability to identify opportunities and execute visionary ideas. Under his leadership, i-Fitness achieved dominance in its market, and with FitTok, he is bringing his expertise to the global stage. His goal: to create a fitness technology firm that not only meets modern demands but sets new standards in innovation and inclusivity.
Fitva: The Future of Fitness
The centerpiece of FitTok’s strategy is Fitva, a first-of-its-kind app that goes beyond tracking workouts or offering exercise routines. Fitva is designed to provide a comprehensive fitness ecosystem:
AI-Powered Personalization: Users receive tailored workout plans, nutritional guidance, and real-time coaching based on their individual needs.
Smart Tech Integration: Fitva pairs seamlessly with fitness gear, enabling users to track progress and optimize performance.
Community at its Core: With a built-in social media platform, Fitva fosters meaningful connections, allowing users to share achievements, join challenges, and stay motivated together.
Unlike traditional fitness apps, Fitva focuses on building a sense of belonging. Its tagline, “Your new fitness family,” highlights the platform’s commitment to making fitness enjoyable and sustainable.
Global Ambitions
FitTok’s ambitions are bold and far-reaching. With backing from CardinalStone Capital Advisers- a leading African private equity firm, the company is prepared for rapid growth, with customer acquisition efforts scaling up from December 2025. By 2027, FitTok’s valuation is projected to reach $300 million, cementing its position as a leader in the fitness tech industry.
FitTok’s unique approach—combining advanced technology, accessible services, and a strong community focus—makes it particularly well-suited to a global audience. Whether catering to urban professionals seeking convenient solutions or fitness enthusiasts looking for a like-minded community, Fitva offers something for everyone.
Transforming the Fitness Landscape
FitTok Corp’s entry into the global market signals a new era for fitness. By merging innovation with inclusivity, the company is addressing the challenges of modern living: busy schedules, fragmented fitness solutions, and the need for human connection. Aside from utilizing AI to assist people with understanding their bodies in detail, programing a personalized fitness, and nutrition programs; the Fitva platform will also be a market place platform hosting the widest array of health & wellness services on line, from fitness trainers, to physiotherapists, spas, mental health counsellors, sport nutritionists, professional coaches etc. Delivering all its services mostly online and through various wearable fitness tech gear, Fitva is prepared for massive customer acquisition across the world delivering its services to touch many millions of lives.
Fitva promises to redefine how individuals experience health and wellness, offering a platform that is engaging, empowering, and easy to use. From its AI-driven features to its vibrant social community, Fitva is more than an app—it’s a lifestyle transformation tool.
Why FitTok Matters
The launch of FitTok comes at a critical time when fitness habits are shifting toward digital and hybrid models. By creating a platform that is both high-tech and deeply human, FitTok is set to become a beacon for those seeking a more connected approach to fitness.
With a vision that combines the proven success of i-Fitness, the entrepreneurial spirit of Foluso Ogunwale, and the innovative power of Fitva, FitTok Corp is not just building a business—it’s creating a global fitness movement. Download Fitva on ios and playstore today and discover how FitTok is making fitness accessible, engaging, and limitless.
Disclaimer: The information provided in this article is for informational purposes only, is not meant as medical advice, and should not be taken as medical advice. Specific questions and concerns should be directed to your medical professional. Wellness products are not evaluated by the Food and Drug Administration. US Reporter does not endorse specific wellness products.
Published by: Nelly Chavez
