Brice Chism, the Founder and CEO of Sustainapool LLC, embodies the spirit of resilience and reinvention. Born into a southern preacher’s family, Chism’s early life was marked by structure and high expectations. However, determined to carve his own path, he left home at the age of 16 and embarked on a journey filled with significant challenges. These early struggles, while difficult, helped shape the entrepreneur he would eventually become, fueling his drive to build not just one but two successful businesses, with another launching in late October 2024.
After facing several personal struggles and hurdles in his early years, he went through a challenging period marked by difficulties that ultimately helped shape his path forward. Chism discovered a new path in the sales world, where he found purpose and success. Beginning as a door-to-door cable TV marketer, Chism quickly distinguished himself through his natural charisma and persuasive communication skills. His relentless work ethic saw him rise rapidly within the industry, where he soon managed one of the most successful sales offices in the country. Along the way, Chism earned accolades such as Sales Manager of the Year and Rookie Salesman of the Year, establishing his reputation as a prominent leader and manager. His success in sales eventually led to the creation of his own marketing company, where he worked with high-profile Fortune 50 companies, conducted sales training seminars, and mentored others, sharing his hard-won expertise.
Chism’s entrepreneurial spirit didn’t stop there. Driven by a desire to create something uniquely his own, he founded Sustainapool LLC, a company that specializes in stock tank pools. Sustainapool quickly gained a foothold in the market, particularly in the northeast, where it became known for its high-quality, year-round products. Sustainapool distinguishes itself by offering durable stock tank pools with a poly insert, simple DIY installation kits, and a premium white-glove installation service. Additionally, the company includes shipping in its purchase price, offering customers a hassle-free, turnkey experience.
Sustainapool’s commitment to quality and customer satisfaction earned it recognition as one of the fastest-growing companies in its industry. The company’s success has spurred plans for expansion, with Chism preparing to extend Sustainapool’s reach into six additional states by the 2025 pool season. This strategic growth initiative is aimed at capitalizing on the growing demand for stock tank pools, which have emerged as a stylish and affordable alternative to traditional swimming pools. Chism envisions Sustainapool becoming a household name, synonymous with quality and convenience in the pool industry.
In addition to his work with Sustainapool, Chism has expanded his entrepreneurial pursuits into the tech industry with his second company, Plush Lots. This innovative venture leverages cutting-edge technology to enhance the online shopping experience for consumers, further showcasing Chism’s ability to diversify his business interests and succeed in multiple industries. Plush Lots is a reflection of his forward-thinking mindset and commitment to offering high-quality products in an increasingly digital world.
Despite his success, Chism remains humble about his journey, acknowledging the personal hardships that have shaped him. From navigating family tragedies to managing the complexities of balancing personal and professional life, he has faced his share of challenges. Through these experiences, Chism has developed a deep sense of empathy and a strong commitment to helping others. He often shares his story at sales seminars and motivational events, where he speaks about overcoming adversity, emphasizing perseverance, self-belief, and the value of learning from life’s difficult moments. His story resonates with audiences, serving as a source of inspiration for many who are seeking to overcome their own obstacles.
Looking to the future, Chism is not only focused on the continued growth of Sustainapool and Plush Lots but is also preparing for the launch of his newest venture in late 2024. This project, which Chism describes as his “passion project,” aims to further cement his reputation as a visionary entrepreneur. Though details remain under wraps, Chism’s excitement is palpable as he hints that this venture will be the culmination of his years of experience and his deep passion for innovation and disruption of primed and ready industries.
Chism’s journey from a challenging past to the boardroom is a powerful reminder of the potential for personal transformation and success. His story is not just about business growth or financial achievement; it is about the power of perseverance, the courage to take risks, and the determination to create something meaningful. As Chism continues to expand his businesses and explore new ventures, he remains committed to inspiring others through his actions and words, demonstrating that it is never too late to rewrite one’s story.
For more information about Brice Chism, his companies, or booking him for an engagement, please visit Sustainapool.co, Plushlots.com, or directly Bricechism.com.
Published by: Khy Talara
