Lisa Middleton is a former Modern Miss USA title holder and apparel manufacturer who spent over 40 years building startups in the beauty and fashion industries. Leveraging years of experience in the worlds of beauty, fashion, and manufacturing, she brings a unique perspective to the industry. This comprehensive understanding fuels her passion to create effective yet luxurious products. The result is Beauti Bodi, a skincare collection designed to address a variety of needs and preferences.
Born in California in 1960, Lisa’s beauty goes beyond just physical features. Having a doctor for a father and a beautician mother instilled in her a unique perspective. While her mother cultivated her appreciation for aesthetics and presentation, her father’s background in holistic medicine likely influenced her focus on overall well-being. This is evident in her approach to skincare, which prioritizes a balanced and natural routine over drastic measures.
In parallel to her victory in the Modern Miss USA competition, Lisa received an engineering scholarship, beginning her progression into the methods and functions that underpin the fashion industry. In the early years of her career, she released two clothing lines, including a collection of swimwear and bridal gowns, alongside a line of nutraceutical products that garnered national recognition, as featured in the Women’s Wear Daily and Town and Country magazines, The New York Times, Self, Bloomberg News, and many other publications.
This blend of scientific knowledge and artistic appreciation informed Lisa’s early career ventures. These early successes demonstrate Lisa’s multifaceted approach to beauty, one that values both inner and outer well-being.
This fall, she’s set to launch Beauti Bodi, a skincare line specifically designed for the needs of women over thirty-five. The star of the line is the Beauti Sleep Moisturizing Glow Serum, a product she developed to target the natural skin rejuvenation process. With Beauti Bodi, she’s hoping to give women a way to wake up each morning looking and feeling their best, without needing a complicated nighttime routine.
Inspired by European skincare practices, Lisa saw a gap in the American market. European cosmetology regulations often prioritize natural ingredients and focus on long-term skin health. However, these high-quality European products often came with hefty price tags, out of reach for the average American woman. Lisa believed that everyone deserves access to effective skincare without breaking the bank.
This philosophy is at the heart of Lisa’s brand. She formulates her products to align with these stricter European regulations. This means using active ingredients and organic raw materials that are gentle yet effective. By utilizing similar ingredients and manufacturing methods, Lisa is able to offer American consumers a luxurious and results-driven skincare experience at an affordable price. Her goal is to empower women to take charge of their skin health, showing them that achieving a radiant complexion doesn’t require spending hundreds of dollars.
Lisa’s extensive background in the beauty industry has equipped her with a unique perspective on the needs of the over-35 demographic. Having worked across various sectors, from product development to brand management, she possesses a deep understanding of the complex interplay between ingredients, formulations, and their impact on mature skin. This knowledge allows her to bridge the gap between cutting-edge research and real-world application, ensuring Beauti Bodi’s products are not just effective, but also address the specific concerns of this growing market segment.
Beyond the science, Lisa recognizes the emotional aspect of beauty. She understands that feeling confident in one’s skin transcends achieving a flawless complexion. Beauti Bodi products are designed not just to deliver visible results, but also to empower women to embrace their natural beauty and celebrate their unique radiance. Through its philosophy and its formulations, Beauti Bodi strives to be a partner on a woman’s personal journey of self-discovery and self-love.
Published by: Khy Talara