By: James Larson
When high-value vehicles require expert care, collectors often turn to Nabil and Mazin Naamo. As co-founders of Topaz Detailing, the brothers have worked to build a brand known for its attention to detail and consistency. With nine global studios, Topaz Detailing is recognized for its role in automotive preservation.
From Garage Startup to Business Foundation
For Nabil, building a successful business was always the goal. For Mazin, his lifelong passion for everything automotive provided the drive. That shared entrepreneurial spirit sparked a partnership that began in their parents’ garage. What started as a simple van-based car-washing service gradually evolved into a dedicated detailing space in London, setting the stage for Topaz Detailing. Their attention to detail and focus on client satisfaction helped transform casual services into a scalable business model.
As the business grew, they expanded beyond basic services. They brought in a skilled PPF (paint protection film) installer and dedicated themselves to refining the technical aspects of automotive preservation. Over time, their work moved from simply learning techniques to improving and eventually innovating within the industry.
Turning Passion into a Profession
For Nabil and Mazin, this wasnāt just about running a businessāit was about following a passion. āItās always been about building a business for me,ā Nabil shares. āAnd for Mazin, itās the love of cars and craftsmanship. That combination is what drives everything we do.ā Their passion became a key differentiator in an industry where detailing is often treated as a basic service.
Their early commitment to quality helped Topaz attract a loyal clientele. By being directly involved in the day-to-day operations, from detailing to paint correction and team management, they laid a foundation of trust and credibility. Today, Nabil leads brand strategy, while Mazin oversees operations, ensuring continuity and quality across all levels.
Strategic Growth and Global Reach
The opening of their first brick-and-mortar studio in London marked a pivotal moment for Topaz. From that launch point, Topaz expanded, establishing studios across the UK and internationally, in regions such as Europe, the Middle East, and Asia.
A significant turning point in the companyās journey came when Aamir Aka joined the team. His experience in scaling businesses and his understanding of international markets helped facilitate Topazās global expansion.
What makes their growth noteworthy is its consistency. Every new studio is trained to operate using the same methods, service standards, and company culture as the original location. This operational discipline has allowed them to expand while maintaining their quality.
Innovation Through Materials and Method
Topaz distinguishes itself not only through its client base but also through its materials and technical execution. āWe offer premium-quality paint protection film (PPF) manufactured in the USA. Our PPF isnāt just any ordinary wrap that may leave yellow marks; it’s engineered with advanced technology and imported directly from the USA to ensure it meets the highest standards.ā This focus on technical excellence helps set Topaz apart from many of its competitors.
Moreover, the company strives to ensure both the film and its installation meet high expectations. This dual focus on quality is not always common in the industry, where inconsistencies can lead to costly mistakes. By combining high-quality materials with skilled technicians, Topaz aims to deliver results that meet the expectations of its clients, many of whom own rare and irreplaceable vehicles.
Serving a Specialized Client Base
Topazās clients include ultra-high-net-worth individuals, public figures, and elite dealerships. āUltra-high-net-worth clients and supercar dealershipsā make up the core of the firmās market, drawn not only by the quality of the work but by the discretion and professionalism with which it is delivered. Their portfolio includes highly limited production models and private collections that are often unseen by the public.
āWeāve worked hard to build a reputation in the supercar and hypercar segments,ā they explain. āNow, we are also focusing on collaborations with mainstream car manufacturers and their concept models.ā They continue to work with one-off builds, prototype vehicles, and cars owned by racing professionals. In an industry where trust is critical, the Topaz name has become an important reference point.
Shaping the Future of Automotive Care
Topaz Detailingās continued expansion is deliberate and focused. For Nabil, Mazin, and Aamir, growth means replicating a culture of discipline, service, and precision across borders. Each studio reflects the same commitment that marked their early work.
By combining hands-on expertise with a clearly defined brand identity, the Naamo brothers are helping shift the automotive detailing industry towards a new standard, one that prioritizes care, craftsmanship, and credibilityānot just for supercars but for all vehicles in the automotive world.