Caterina Bomar: Recreating Her Life After COVID At Real Grader

Caterina Bomar: Recreating Her Life After COVID At Real Grader
Photo Courtesy: Caterina Bomar

By: Joshua Finley

Motherhood and Chance Encounters

In 2021, amidst the global upheaval caused by COVID-19 and on the cusp of motherhood, Caterina Bomar found herself at a crossroads. Having recently been laid off from her management role at a prominent adoption agency, she was expecting her first child and unsure of her future. That’s when fate stepped in. Following a networking event where her mother was connected to Alex Montalenti, the CEO and founder of real estate tech company Real Grader, Caterina found herself with a phone call and an opportunity. “After a phone interview that felt more like a conversation with a future mentor, I was offered a role that would soon grow beyond my expectations,” Caterina recalls.

Heading A New Direction

The next few years were life-changing. While she was grateful for the job and the flexibility, she was also deeply affected by RealGrader’s culture. An early experience that underscored this was a weekly team huddle where vulnerability and empathy were showcased. “This wasn’t just a company meeting; it was a lesson in the power of authentic human connection,” Caterina remarked. It was here that she learned the integral role of company culture in personal and professional development.

Caterina’s journey saw her evolving from an admin assistant to the pivotal roles of Executive Assistant to Alex Montalenti and Brand and Communication Manager. These positions have allowed her to forge substantial relationships with partners and have placed her at the heart of RealGrader’s growth from a burgeoning startup to an Inc 5000 recognized entity.

Three Keys To Leadership Success

Reflecting on her experiences, Caterina shared three essential lessons that have shaped her leadership philosophy:

  1. Integrity: “Leading with integrity is foundational. It’s about being true to your word and your moral compass,” she asserts.
  2. Embracing Failure: “Failure is not the opposite of success but a part of it. It’s about learning and growing,” Caterina explains.
  3. Active Listening and Building Rapport: “Understanding where someone is coming from, their thoughts and feelings, is crucial in leadership and in life,” she emphasizes.

 

Looking ahead, Caterina is excited about her continuous role alongside Alex Montalenti and deepening her engagement with brand and MLS partnerships. “The journey with RealGrader is an ongoing adventure.” 

More on Caterina Bomar and Real Grader 

Caterina Bomar holds the role of Executive Assistant at Real Grader. Real Grader is focused on empowering real estate professionals to enhance their digital footprint across various platforms to become successful Real Estate Influencers. The company provides a comprehensive suite of tools and services, including training and resources for digital optimization, leveraging Google products, managing online reputations, and creating effective social media strategies. To further Real Grader’s Success, Caterina is particularly passionate about mastering ClickFunnels and advanced funnel-building skills. “There’s an art and science to creating marketing funnels that truly convert. It’s a skill I’m eager to perfect.”

To learn more about Caterina and the work she does, you can visit her on LinkedIn

For more information about Real Grader and improving your online presence as a real estate professional, you can visit the Real Grader website here.

 

Published By: Aize Perez

(Ambassador)

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