By: Elizabeth Galewski
Illustracoder isn’t just another technology agency. This team of experts based in New York City knows what it takes to grow your business, no matter its size, and how technology can be leveraged to achieve those goals.
“We specialize in identifying exactly what your business needs to scale,” explains Nicte Cortes, founder of Illustracoder. “From creating a new visual identity to strengthening your brand, pinpointing what processes need automation, and how to implement them effectively, we save you time, money, and stress.”
Never fear if you aren’t sure how to take your company to the next level. Illustracoder could be the right solution for you.
Illustracoder’s Individualized Approach
According to Cortes, Illustracoder views every client uniquely and builds a collaborative strategic partnership with them that’s designed to optimize results.
“At Illustracoder, we pride ourselves on delivering tailored solutions that align with each client’s unique goals,” Cortes explains. “We believe that innovation, strategy, and collaboration are the cornerstones of success. By empowering our clients to thrive, we create long-term partnerships and measurable results that drive growth.”
This individualized approach means business leaders can expect Illustracoder’s experts to conduct an in-depth analysis of their current situation and future aspirations. The team does not rush this part of the process, employing active listening at all levels of your organization to ensure a thorough assessment of the challenges and opportunities.
Illustracoder also doesn’t approach your business with a pre-determined suite of expensive proprietary software in mind, like many conventional consulting firms. Instead, Cortes and her team are masters of many tools, many of which are open-source. This advanced understanding allows them to select the premier technology to scale your business. Nothing is jury-rigged; everything is custom-designed.
“Additionally, we support those with SaaS business ideas, guiding them through market research, business plan development, idea validation, and launch,” Cortes says. “Our expertise also includes visual design, in-depth research, User Interface (UI) and User Experience (UX) design, and software development.”
Illustracoder’s services fall into three major categories: website design, mobile apps and web development, and marketing.
Illustracoder Designs High-Quality Websites
“It’s hard to understate the importance of great web design,” Cortes says. “It’s the bedrock of the user experience. As such, it’s critical for establishing trust and creating engagement. Website design can be the difference between making a conversion and losing a potential customer.”
Illustracoder follows developer Brad Frost’s method of atomic design, which assembles a coherent user interface from small parts. In this case, “atomic” should be understood as small parts gathered together in progressively larger groupings to make a larger whole. This approach simplifies testing and upgrades rather than requiring a complete, unwieldy website revision for every change.
You’ll also see Illustracoder’s progress on your website every step of the way since they use Figma to create and share prototypes of their proposed designs. This software enables seamless collaboration between Illustracoder and clients, ensuring projects develop quickly and smoothly.
Since Illustracoder also has expertise in graphic design, you can expect them to pay attention to all aspects of your brand’s visual identity, from your logo to the color of your background. Whether you need a user interface for smartphones, the Internet, or desktop applications, Illustracoder can design an ideal experience.
Illustracoder Takes Your Mobile App, Website To The Next Level
Illustracoder is transitioning to eco-friendly hosting solutions to update its website and its technology to mitigate its environmental impact. “We are now using CSS preprocessors to reduce the number of code lines, decrease weight, lower energy consumption, and reduce hosting storage costs,” Cortes says. “Additionally, we use standard code that any programmer can easily understand, such as the Angular framework for JavaScript, which allows us to compile web pages built with JavaScript technologies, reduce weight, obfuscate code for security, optimize cache configuration for faster page loading, and optimize image sizes.”
According to Cortes, Illustracoder transitioned to eco-friendly hosting solutions to reduce environmental impact. “We use AWS (Amazon Web Services), which is optimized to compress responses and reduce the number of requests. Amazon has implemented eco-friendly practices such as using less water and planting trees to become more environmentally sustainable, which is why we are using it.”
Illustracoder also optimizes its pages through caching systems, utilizes CDN (Content Delivery Network) servers, and compresses images to reduce energy consumption and lower carbon emissions. At the same time, Illustracoder uses the Laravel framework for PHP — one of the most robust and highly scalable frameworks available. This framework allows them to build secure APIs, includes a command-line interface for easier framework management, and has a large community and support network. The company also creates data models for AI and machine learning to develop chatbots, automate processes, and build AI agents for sales, among other applications.
As Cortes explains, “We ensure the safety and protection of clients’ sensitive information through proper server configuration, regular cybersecurity audits, data encryption, effective server management, database isolation, and firewall configuration. Our CTO, Harry Arroyo, has over 10 years of experience in various fields. He holds a bachelor’s degree in Systems Engineering and an MBA.”
Illustracoder Makes Marketing Easy
If that wasn’t already enough, Cortes and her team can handle your marketing and content creation needs. In addition to supplying original photography and creating posts for social media, they use Google Tag Manager to keep your website on the cutting edge.
But that’s not all. Illustracoder also spearheads strategic advertising campaigns for deployment from Google and Meta, and tracks the success of these efforts through Google Analytics.
“Today’s customers are savvy, and what they want changes constantly,” Cortes says. “That’s why it pays to invest in effective, state-of-the-art marketing and content creation. We ensure your company ranks as high as possible on search engines, connecting you to the people who want what you offer.”
Boost Your Business With Illustracoder
Whether or not you have a clear idea of what your business needs to change to become more profitable, Illustracoder can help.
“We craft strategies designed to ensure your success—because when our clients succeed, so do we,” Cortes says. “We’ve cracked the code for sustainable growth.”
The initial consultation is free, so don’t delay. Contact Illustracoder to start exploring how to boost your business today!
Disclaimer: The information provided in this article is for general informational purposes only and does not constitute business, legal, or financial advice. While Illustracoder makes every effort to ensure the accuracy of the content, specific results and outcomes may vary depending on individual business needs and circumstances. Readers are encouraged to consult with a professional advisor before making any business decisions based on the information presented.
Published by: Cammy V.
