Andrew Hawkes: A Journey from Bankruptcy to Entrepreneurial Triumph

Andrew Hawkes
Photo Courtesy: Andrew Hawkes

By: Seraphina Quinn

Andrew Hawkes’ story is about success, resilience, determination, and the unwavering spirit to rise from despair to the heights of achievement. From facing bankruptcy to becoming a beacon of hope for aspiring entrepreneurs, Andrew’s journey is a testament to the power of perseverance and self-discovery.

Early Setbacks and Resilience

Andrew’s entrepreneurial journey began after leaving the Royal New Zealand Air Force, armed with a qualification as a diesel fitter. Initially venturing into property and finance, he encountered turbulent times during the global financial crisis, leading to the loss of everything, including his café and franchise hair salon. But Andrew refused to be defined by his setbacks. Instead, he pivoted towards online businesses, networks, and affiliate marketing.

Discovering the ‘Thing’

Amidst the challenges, Andrew had realized a profound truth: many people yearn for something more in their lives but struggle to identify what that ‘thing’ is. This realization fueled his mission to help individuals pinpoint and monetize their passions through his concept, “What’s My Thing?”

Overcoming Adversity

Andrew’s path to success was fraught with obstacles. Battling through bankruptcy, depression, and anxiety, he faced a crisis of identity. The loss of his mother added to the emotional turmoil. Even during the pandemic, Andrew endured an unjust arrest for ‘breach of quarantine,’ a trial that tested his resolve yet taught him invaluable lessons in resilience.

Celebrating Achievements

Despite the adversities, Andrew’s achievements shine brightly. From representing New Zealand in rescue boat racing to serving in peacekeeping missions for the RNZAF, his accolades are as diverse as they are impressive. A devoted father and husband, Andrew is also an accomplished author with a Doctorate in Business Administration, specializing in HR and Leadership Development.

A Vision for the Future

Andrew envisions his brand, ‘What’s My Thing?’ becoming a globally recognized platform for individuals seeking purpose and fulfillment. He dreams of serving as a catalyst for self-expression, helping people realize their fullest potential.

What Sets Andrew Apart

Andrew’s authenticity sets him apart from his peers. He is genuine, transparent, and driven by a genuine desire to make a positive impact, not just financially but emotionally and spiritually.

A Lesson for Humanity

Andrew’s life lesson echoes loudly: self-recognition precedes external recognition. He believes in the law of reciprocity, emphasizing the importance of putting positive energy into the universe to receive abundance.

Future Goals and Aspirations

Andrew’s future holds exciting prospects. From traveling with his family to provide real-world education to establishing a revolutionary school catering to diverse learning styles, his aspirations reflect his commitment to lifelong learning and empowerment.

In conclusion, Andrew Hawkes’ journey exemplifies the transformative power of resilience, determination, and self-discovery. From bankruptcy to entrepreneurial success, he embodies the essence of triumph against all odds, inspiring countless individuals to find their ‘thing’ and live a life of purpose and fulfillment.

In Andrew Hawkes’ story, resilience meets opportunity, igniting a beacon of hope for those navigating their paths to success.


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