In 2016, Hannah Power was a paragon of conventional millennial success, thriving at Accenture, living the London grind, and epitomizing the city’s dynamic ethos for oat flat whites and Thursday evening drinks. Yet, beneath this veneer of success, an unforeseen trauma loomed, ready to unravel her world. While on holiday in France, Hannah was subjected to a horrifying ordeal—kidnapped and assaulted—an event that plunged her into the abyss of PTSD and alcohol misuse, revealing the void in her seemingly fulfilled life.

This crisis sparked a life-altering shift for Hannah. She longed for a life of independence, meaning, and genuine expression as she grew more estranged from her corporate existence. She made a life-altering choice in 2018—moving to Bali—in response to this yearning. In Canggu, among a thriving community of digital nomads and creatives, Hannah began a new chapter in her life by becoming a personal brand coach. She dedicated herself to guiding individuals from confusion to clarity, helping them create impactful personal brands and empowering them to articulate their unique messages.

Hannah’s entrepreneurial journey quickly accumulated accolades: penning ‘The Power of You,’, delivering a TEDx talk, and founding a Personal Brand Agency amid the pandemic chaos. Despite her achievements, she quickly noticed a concerning trend: an obsession with success that caused her to overextend herself and eventually burn out.

By 2021, faced with burnout, Hannah made the difficult decision to close her agency to reset and reflect on what had led her so off track. She devoted the next several years developing her framework based on the concept of “flow,” how we can live in a state of sustainable growth, enabling us to perform at our best, without getting burned out. Hannah’s flow framework focuses on finding the balance between order and chaos ‘yin and yang’ as opposed to living in the extremes so many of us do in modern life. After trying it out on herself, Hannah saw incredible changes in her clients.

Hannah’s ‘Performer’ mode suggests a middle ground between the two extremes, inaction in the ‘Dreamer’ mode and obsessive overwork in the ‘Achiever’ mode. A lot of people have experienced “flow,” but they find it difficult to stay in that state and frequently go to extremes, as she puts it. Setting goals while maintaining a balance between discipline, structure, and faith is what the ‘Performer’ mode is all about.

Many of Hannah’s clients have been able to get back into their “flow” because of her work. Among her accomplishments are transforming clients in ‘dreamer mode,’ who were struggling with apathy and low motivation, into successful entrepreneurs who founded businesses generating over $10k in their first two months, and guiding clients in ‘achiever mode’ to save 10 hours per week by learning to let go, delegate, and trust. Achieving one’s goals and the satisfaction one derives from them are two sides of the same coin, according to her philosophy.

Now, Hannah’s mission has significantly evolved. She’s become an invaluable beacon for entrepreneurs who are embarking on the complex journey of building their personal brand and online business. To aid her clients in achieving lasting success, she offers a structured approach to help them achieve operational and personal clarity, instill confidence, and pave the way for sustainable success. As a personal brand coach, she specializes in assisting her clients to crystallize their personal brand and message, enabling them to construct an authentic and aligned online presence, effectively steering them away from the turmoil of excessive ideas in the realm of creative business ventures

Her initiative, Amplify, is dedicated to assisting individuals in mastering storytelling, building their brands, and achieving a harmonious work-life balance. Hannah’s journey serves as a beacon of inspiration for those seeking to find their voice, surmount obstacles, and attain a state of ‘flow.’ Committed to empowering a million voices to resonate across the online sphere, her story eloquently illustrates how facing challenges head-on can transform chaos into clarity, shaping our legacies in the most profound and impactful ways.